Panasonic woos the world with next generation innovation at Dubai's exhibition



Barely two weeks ago, Japan’s premium, quality brand, Panasonic, participated in the GITEX Technology week in Dubai. From a distance, it appeared a routine function, where the world’s best and innovative brands compete and display their latest offerings. But the Japanese company surpassed all expectations in its display of mind-blowing brands.

The excitement was palpable; it was more a gathering of tribes. Electronics lovers and connoisseurs were all around for what would become the latest technology in electronics.

Technology was on show, from the latest to the mid-stream products, there was one creative innovation to the other such that a visitor to the fair would not but marvel at what the eyes beheld.

To pick but a few from the Panasonic brand, one of the products on display was the Toughbook, which comes with windows 10 Pro, in CF-32 CF-33 two in one detachable, CF-54 full HD, CF-20 and Toughpad FZ-G1 and FZ-M1 series.

What differentiates the Toughbook and Toughpad from other systems is their ruggedness, as they are made to withstand rugged operations. They are also said to be water and dust-proof. “Every material used to produce the systems is not used in a normal laptop or Ipad, and it has up to 20 hours battery life,” said Bijoy John of System Solutions Department, Panasonic.

He said target industries or users for the device include field service workers, maintenance and service technicians in utilities and telecommunications, as well as government agencies, defense, the police and other emergency services. The cost, he said, is between 2,000 to 5,000 dollars, adding, “This latest, detachable device offers the richest set of business interfaces with additional customisable options to meet a customer’s needs.”

Another eye-catcher device on display was the Transparent Screen Visual Solution, which transforms an ordinary glass window into a visual showcase. This is said to be a perfect retail display solution. Through a projector, a constant contrast can be obtained to match installation conditions. This screen switches between transparent and digital screen, allowing one to maintain a transparent functionality and choose when to showcase stunning digital videos. The manufacturers foresee that this would transform the future of retail industry.

There was also the 360-degree live camera system AW-360C10, capable of producing a 360-degree video in uncompressed 4k. The system generates 2:1 equi-rectangular format 360-degree video by stitching the output of four cameras, giving the spectator the sense of immersion in variation of scenes such as live broadcast of sports, concerts and other stadium events.

Source: The Guardian

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